There is a simple way to encounter unexpected things and draw inspiration from them. The answer is to create opportunities. What does that mean? Doing things that you may not have done as much in the past. In our case, it can be summed up as “getting out of the office.” Go to the Nuremberg…
The first time I did it was more than 15 years ago. At Coguan we set a price for content creation. Can you imagine? Back then, content was still created by hand! It seems like a century ago, but it’s also true that time is running out faster than before. There were a lot of…
Money is not the problem because there is no money… At least to do advertising campaigns like Google Ads or similar. We have already done it in the past and it has not been profitable. Repeating past mistakes does not make much sense although there are surely things that can be improved considerably to achieve…
We are doing a good job at the Shopify level. There are small improvement tasks that help us reach the next level. Above all, we have been optimizing the product sheet to see more sales through conversion rate improvements. This good work is not yet translating into sales, but we will get there. Expand sales…
Google has been putting pressure on other companies for years now. It all started with Amazon. More and more people don’t need to search Google first if they already know they are going to buy from Amazon. They go directly to Amazon. But that’s not Google’s biggest problem today. The main enemy is AI My…
The simple fact of having a calendar has changed things in the organization of our business. Yes, it is true that for a little less than a year we have been working in a “wild” way. Well, at least my team. I have always had one but now we also work with this tool together…
We are in times of crisis. It has reached Germany and is more noticeable than ever. I am preparing for a new era of work. The way I have generated income will change. It is no longer enough to be passive and wait for things to come. I am getting my act together. Check project…
The idea for Acuoia Growth Partners (AGP) came about because. We were no longer comfortable with the name of the agency “Beguerrilla”. We sat down and thought about how an agency should be focused in 2024. The conclusion was that what was really needed today was a . I don’t know if it’s just a…
We are already at the beginning of May. It seems incredible that we are almost halfway through 2024. Time is running out. Seeing what we are able to accomplish at the slaughter level, I would say that it is now more against us. Having a job and lots of it is good, they say, so…
The main reason for the trip to Holland was the Topps Now 1/1 Messi card. We were lucky to get it after buying 400 units, we won it in the lottery that usually takes place in this context. We also have the 10/10, 4/10 and another one that I don’t remember the numbering. Since someone…
There is a simple way to gain people’s trust. And I say this without any intention of manipulation because it is something that comes naturally: listening. There is always a certain type of client that scares me a little. Those who talk a lot and barely let you talk. Yesterday a potential client called me…
Ok, the credit is not entirely mine. Thanks to my team and especially thanks to Á. I finally have a digital clone with Delphi that I have been talking about (I don’t know if in this blog, honestly) for quite some time. The more you talk about something, the more you feel that you have…
