What is MDM and why you need it

With the explosion of data caused by social media, mobile systems, digitization of paper documentation and the strong interest in Service Oriented Architecture (SOA) and Software as a Service (SaaS), companies are struggling to achieve consistent reporting and ensure compliance with regulations and legislation . All of this has led to a great interest in knowing what MDM (Master Data Management) is and why it…

SMS Improve customer relationships and the customer journey

It goes without saying that customer relationship management is essential for a company to thrive and survive. However, this process remains rather vague and complex for marketing departments. There are several ways in which you can improve customer relations but it is not always easy to choose the right ones. effective means of communication that are suitable for your strategy ….

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SMS alert: warn of serious risks and disruptions

Transport organizations, municipalities, electricity providers, etc.: many institutions need to communicate at critical times. Therefore, using the right means of communication is therefore an integral part of their mission. SMS With over 100% of the population owning a mobile phone, the alarm is the ideal channel to obtain fast and reliable information! In case of…

Make it easy for customers to get what they need

Email helps brands close the gap with their customers. A recent report showed shoppers spend 138% more when marketed via email. This is compared to those who don’t receive email offers. Valuable insights into your brand’s website represent new opportunities to increase sales. Personalized emails can convince subscribers that your blog posts are of interest. You…

 User-Generated Content

Authenticity is an important aspect of a brand when it comes to consumers making purchases. Customers prefer to know correctly how your product will help them. Therefore, you can leverage UGC to attract new buyers with the help of old customers. User-generated content can be sms services anything that your customers develop that highlights your brand. It…

Content Marketing Ideas for E-Commerce Websites

Content marketing is the process of creating original, high-quality content for a specific target group. The content must capture the interest of that group and address their pain points. Earning goodwill and engagement by providing valuable information helps sell products, services, and brands. The ultimate goal of this engagement is to convert consumers into paying…

5 Lead Generation Best Practices to Convert More Leads

Lead generation is a complex process that requires a lot of effort and work. However, a business cannot survive without leads, so it’s easy to understand why many companies make this process a priority. First, it’s important to understand the difference between approved leads and unqualified leads. Qualified leads are those that are most interested…

Email Marketing as a Growth Lever for Your Business

There are multiple ways to reach your customers and market your business products. Each channel has its own promise and unique advantages. However, there is one place where you are guaranteed to get their utmost attention and response – your prospect’s inbox. One of the most successful forms of digital marketing is email marketing, which…