Why use auto play video ads for lead generation?

With users free to disable the autoplay feature of video ads on Facebook, it’s normal to question the use of video ads in your lead generation campaign. Wouldn’t an image-based advertisement, such as a carousel ad, work better? Not necessarily. People love video content. In fact, when it comes to video on Facebook and Instagram, users look five times longer at video content than static content, which can include images or text.

Whether you’re looking to earn leads

They’re also ten times more likely to interact hong kong telegram data with video than text.  likes, followers, or comments, you want that interaction from users. This factor is even more critical when you consider lead generation as video ads on Facebook can include a built-in lead generation form. Look at the massive catalog of case studies Facebook has on lead generation and you can see that video advertisements work for companies of all sizes, industries, and target audiences.

For their advertising strategy on Facebook

Take Chatbooks, for example. They’re a smaller company that creates and prints photobooks through a mobile app. they opted to create a video ad that targeted mothers. The day their campaign launched, their new customers increased seven times over. Overall, their daily average for new customers increased three times. When you look at the success of Chatbooks, as well as several other companies in different markets, you can see the value of autoplay video ads.

Include a lead gen form

They’re a smart choice when it comes to generating new and valuable leads via Facebook. 7 ways to generate more leads with Facebook video ads Now that we know the value of Facebook video ads, let’s look at seven ways to earn more leads with them: 1. If you want to boost your lead generation efforts on Facebook, it’s critical that you include a lead generation form, which you can add-on to your ad.

With a lead generation form on Facebook

They not only make it easy for users to act the art of professional house styling on your calls-to-action (CTAs) but also seamless for users to provide their information.  you can encourage users to take several actions, including: Schedule an appointment Request a quote Sign-up for a newsletter Receive an exclusive product deal or offer The best part is that Facebook will fill out these forms for users. It’ll pull their account information, such as their name, email address, phone number, job title, and more.

Have users provide a quick response

You can also include up to 15 questions exclusive aob directory to your business, such as a multiple-choice question about which product a user wants to learn more about. The types of questions you can have on your lead generation form include: Multiple choice: Provide users with a series of choices. Store locator: Let users search for a store near them. Short answer:  to an open-ended question. Conditional: Let users answer a series of multiple-choice questions that adapt to user responses.