Exceed your guests’ expectations by telling
Don’t offer a couple’s massage to a business or solo traveler! You can look into your guest data to find their booking details and see what services make more sense to offer that specific guest. 5. Make Check-In Easy Share check-in instructions and offer early check-in or luggage storage services to make the guest’s arrival as smooth as possible. This helps set the tone for their stay and shows that you’re willing to go above and beyond to provide excellent service.
Free up the hassle of checking in at their point of arrival
Instead, ask them to use digital check-in to reduce their wait time when they arrive. This can also free hotel staff to focus on other valuable tasks and increase work efficiency. 6. Highlight Hotel Services Remind guests about the hotel amenities included in their reservation, such as the pool or gym. This is a great way to promote your hotel and encourage guests to take advantage of the services you offer. them what will they be getting in their room price, to ensure they are getting value for money. Do not exaggerate when you tell them about the services included, so when they arrive you live up to their expected image.
Choose the Right Channel for Every Message
With so many channels of communication available, it can be challenging to determine which ones to use. The key to successful pre-arrival communication is to be multi-channel. Some guests will read emails, while others prefer instant iraq email list messaging apps like WhatsApp. The main point is that guests have different preferences, and by offering a variety of communication channels, you give them the flexibility to choose the method that best suits them.
The reality is that not all messages belong to an email
If it’s a more time-sensitive message, like a reminder to check-in or the wifi password, using instant messaging channels like SMS or WhatsApp is more recommended. On the other hand, if it’s a more official communication like a booking confirmation, email will always be king. And the same goes for longer messages. Read also: 6 tips to fix your hotel’s email marketing 8. Leverage Automation to Ensure Timely Efforts Pre-stay communication is all about reaching guests with the right message at the right time and on the right channel. And doing this manually for all your guests is a titanic task. Your team will be overwhelmed and personalisation won’t be as good as it could be, resulting in messages that don’t have the desired effect on guests.
The solution Technology
Nowadays, many systems can help you automate this process, the leading example being a hospitality customer relationship management system (CRM). With Bookboost, for example, you can create all the campaigns, and select triggers that will ensure that the message is sent at the right time: At the moment of booking, three days before consider adjusting your open rate goals check-in, on the arrival day, one day after check-out, and more. The best part is that your team won’t have to spend hours personalizing and sending messages to guests, leaving space for face-to-face interactions and other important projects. Read more here about other touchpoints you can automate to create a seamless guest experience.
Use Pre-Arrival Communication to Anticipate Concerns
If there are any potential issues that could aol email list impact your guests’ stay, such as construction nearby or a busy holiday weekend, pre-arrival communication can help you proactively address these concerns and minimize any disruptions. How to Reach OTA Guests during Pre-Arrival? Guests who book through OTAs can be hard to reach. The main point is that you need access to their real information. How to get it? You can send a campaign to the temporary email that OTAs create for these guests and offer them access to a special offer by updating their contact details. For example, a free drink in the bar or a discount on the breakfast.
