However, if a company that has GA counters install on its sites is includ in the sanctions list, Google may unilaterally limit the collection of data on the project. This can create significant challenges when transferring previously collect data to another ecosystem. Bottom line When choosing Google products, companies from Russia face restrictions relat to…
Webvisor helps identify user experience problems on a website and optimize it. The GA interface does not have such functionality. Sampling/sensitive data Collection and analysis of sensitive data in Yandex.Metrica can deanonymize users, so they are calculat by Yandex algorithms. Parameters include sociodemographic data, login page addresses, search phrases, job information and more. However, such…
That ad users and Metrica, certain limitations arise that make data analysis difficult. For example, the system cannot process all push notifications relat to checkout, which makes it difficult to analyze the shopping cart and checkout forms. The steps are present in the tableAdditionally, creating segments bas on Ecommerce data is also limit because it…
Metrica does not have a fullflg analogue of Measurement Protocol, but you can import order statuses from a CRM system, visitor parameters or offline conversions. However, this solution is not flexible and does not allow you to fully customize interaction with a VK or Tg chatbot via Yandex.Metrica, especially if the chatbot is a fullflg…
Device management Metrica, the functionality of funnels is limit, since they must be creat in advance in the form of composite goals. This is inconvenient when analyzing user behavior on large projects, since it is impossible to prict all possible sequences of events. In GA , it is enough to mark user actions with events…
This has left many companies fac with choosing a new analytics system. The most popular options are Google Analytics and Yandex. Metrica But which one should you prefer? Userfriendly interface When choosing an analytics system, you should pay attention to the convenience and clarity of the interface. In this regard, Yandex.Metrica is a more attractive…
As their on The group includes keywords with a broad match type. For example, to analyze the group of queries car insurance, highfrequency keywords with different spellings are us, including synonymscar insurance, car insurance, car insurance (insurance, insure), car insurance (insurance, insure), etc.Evgenia Grunis in the TOP ! SEPTEMBER , NEWS Today, the Association of…
Given the same Mortgage insurance is in the lead with a share of, follow by real estate , the balance of is account for by individual financial insurance. Interest in crit insurance accounts for of the overall demand structure. Changes in the economic environment traditionally have a tangible impact on the insurance industry , notes…
In the office You can receive materials by filling out the form via the link. The study of search interest in insurance products in Russia covers months from May to April . The most popular topic in the overall demand structure is the topic of car insurance. It accounts for of all requests ( million…
It is obvious that this year developers will have to face even more serious competition for buyers, as well as rethink the tools us to stimulate demand and sales strategies, comment Vyacheslav Evseev, executive director of the Association of Managers. The Central Bank rais the key rate to in August, which, of course, will affect…
The TOP advertisers in traditional mia in the second quarter includ such players as GC FSK, Sber, LSR Group, Cyan Group and Donstroy. As for search demand, oneroom apartments continue to be of the greatest interest among Russians of requests are for this type of request. Quarterly dynamics show a drop in requests for apartments…
Finetuning for each establishment; important categories of dishes (for example, not Nuggets pieces, but chicken for appetizer). Thanks to data obtain from Amplitude, the crossselling functionality, customizable using Amplitude and controll inhouse. Its main advantage is the ability to create a selection of products for each segment. I receiv an additional advertising tool that you…
